{"id":10273,"global_id":"www.cloudcoachers.com\/en\/?id=10273","global_id_lineage":["www.cloudcoachers.com\/en\/?id=10273"],"author":"32","status":"publish","date":"2024-01-25 15:31:45","date_utc":"2023-06-06 08:15:58","modified":"2024-01-25 16:31:45","modified_utc":"2024-01-25 15:31:45","url":"https:\/\/www.cloudcoachers.com\/en\/curso\/pardot-specialist-22\/","rest_url":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/tribe\/events\/v1\/events\/10273","title":"Pardot Specialist","description":"<p><strong>Informaci\u00f3n del curso: <\/strong><\/p>\n<ul>\n<li>Curso h\u00edbrido (en remoto o presencial)<\/li>\n<li>\u200bDuraci\u00f3n: 15 horas en 3 jornadas de 5 horas.<\/li>\n<li>Curso que te prepara para la Certificaci\u00f3n oficial de Salesforce Pardot Specialist.<\/li>\n<\/ul>\n<p>\u200b<\/p>\n<p><strong>Objetivos: <\/strong><\/p>\n<p>Conocer la herramienta de Marketing Automation para B2B, para automatizar la gesti\u00f3n de los prospects y leads tanto en Marketing Cloud Account Engagement (antiguo Pardot) como en Salesforce. Configurar formularios, landing pages, automatizaciones, scoring y grading, etc.<\/p>\n<p>\u200b<\/p>\n<p><strong>Temario: <\/strong><\/p>\n<ul>\n<li>Visitors and Prospects\u00a0<\/li>\n<li>Administration<\/li>\n<li>Forms and Landing Pages<\/li>\n<li>Campaigns<\/li>\n<li>Lead Management<\/li>\n<li>Email Marketing<\/li>\n<li>Engagement Studio<\/li>\n<li>Review Project<\/li>\n<\/ul>\n<p>\u200b<\/p>\n<p><strong>\u00bfPor qu\u00e9 hacer este curso? <\/strong><\/p>\n<p><span>Este curso te da una visi\u00f3n detallada de todas las capacidades de la herramienta. Ser\u00e1s capaz de crear y automatizar procesos de Marketing y aprovechar al m\u00e1ximo las funcionalidades de Account Engagement. Configurar\u00e1s elementos como scoring, grading, campa\u00f1as, env\u00edos, y crear\u00e1s informes que te permitir\u00e1n tomar decisiones basadas en datos.<\/span><\/p>\n<p>\u200b<\/p>\n<p><strong>\u00bfA qui\u00e9n va dirigido? <\/strong><\/p>\n<p><span>A todas aquellas personas que quieran adquirir autonom\u00eda en la gesti\u00f3n del Marketing Automation a trav\u00e9s de la herramienta de Marketing Cloud Account Engagement (antiguo Pardot). Si en tu empresa se usa esta herramienta, este curso es para ti. <\/span><\/p>\n<p><\/p>\n<p>\u200b<\/p>","excerpt":"","slug":"pardot-specialist-22","image":false,"all_day":false,"start_date":"2023-12-18 09:00:00","start_date_details":{"year":"2023","month":"12","day":"18","hour":"09","minutes":"00","seconds":"00"},"end_date":"2023-12-20 14:00:00","end_date_details":{"year":"2023","month":"12","day":"20","hour":"14","minutes":"00","seconds":"00"},"utc_start_date":"2023-12-18 08:00:00","utc_start_date_details":{"year":"2023","month":"12","day":"18","hour":"08","minutes":"00","seconds":"00"},"utc_end_date":"2023-12-20 13:00:00","utc_end_date_details":{"year":"2023","month":"12","day":"20","hour":"13","minutes":"00","seconds":"00"},"timezone":"Europe\/Madrid","timezone_abbr":"CET","cost":"","cost_details":{"currency_symbol":"","currency_code":"","currency_position":"suffix","values":[]},"website":"","show_map":false,"show_map_link":false,"hide_from_listings":false,"sticky":false,"featured":false,"categories":[],"tags":[],"venue":{"id":8018,"author":"26","status":"publish","date":"2020-10-11 15:17:57","date_utc":"2020-10-11 13:17:57","modified":"2021-03-05 12:37:44","modified_utc":"2021-03-05 11:37:44","url":"https:\/\/www.cloudcoachers.com\/en\/local\/virtual\/","venue":"Virtual","slug":"virtual","json_ld":{"@type":"Place","name":"Virtual","description":"","url":"","address":{"@type":"PostalAddress"},"telephone":"","sameAs":""},"show_map":false,"show_map_link":false,"global_id":"www.cloudcoachers.com\/en\/?id=8018","global_id_lineage":["www.cloudcoachers.com\/en\/?id=8018"]},"organizer":[],"custom_fields":[],"json_ld":{"@context":"http:\/\/schema.org","@type":"Event","name":"Pardot Specialist","description":"&lt;p&gt;Informaci\u00f3n del curso: Curso h\u00edbrido (en remoto o presencial)\u200bDuraci\u00f3n: 15 horas en 3 jornadas de 5 horas.Curso que te prepara para la Certificaci\u00f3n oficial de Salesforce Pardot Specialist.\u200bObjetivos: Conocer la [&hellip;]&lt;\/p&gt;\\n","url":"https:\/\/www.cloudcoachers.com\/en\/curso\/pardot-specialist-22\/","eventAttendanceMode":"https:\/\/schema.org\/OfflineEventAttendanceMode","eventStatus":"https:\/\/schema.org\/EventScheduled","startDate":"2023-12-18T09:00:00+01:00","endDate":"2023-12-20T14:00:00+01:00","location":{"@type":"Place","name":"Virtual","description":"","url":"","address":{"@type":"PostalAddress"},"telephone":"","sameAs":""},"performer":"Organization"}}