{"id":10273,"date":"2024-01-25T15:31:45","date_gmt":"2023-06-06T08:15:58","guid":{"rendered":"https:\/\/www.cloudcoachers.com\/curso\/pardot-specialist-22\/"},"modified":"2024-01-25T16:31:45","modified_gmt":"2024-01-25T15:31:45","slug":"pardot-specialist-22","status":"publish","type":"tribe_events","link":"https:\/\/www.cloudcoachers.com\/en\/curso\/pardot-specialist-22\/","title":{"rendered":"Pardot Specialist"},"content":{"rendered":"<p><strong>Informaci\u00f3n del curso: <\/strong><\/p>\n<ul>\n<li>Curso h\u00edbrido (en remoto o presencial)<\/li>\n<li>\u200bDuraci\u00f3n: 15 horas en 3 jornadas de 5 horas.<\/li>\n<li>Curso que te prepara para la Certificaci\u00f3n oficial de Salesforce Pardot Specialist.<\/li>\n<\/ul>\n<p>\u200b<\/p>\n<p><strong>Objetivos: <\/strong><\/p>\n<p>Conocer la herramienta de Marketing Automation para B2B, para automatizar la gesti\u00f3n de los prospects y leads tanto en Marketing Cloud Account Engagement (antiguo Pardot) como en Salesforce. Configurar formularios, landing pages, automatizaciones, scoring y grading, etc.<\/p>\n<p>\u200b<\/p>\n<p><strong>Temario: <\/strong><\/p>\n<ul>\n<li>Visitors and Prospects\u00a0<\/li>\n<li>Administration<\/li>\n<li>Forms and Landing Pages<\/li>\n<li>Campaigns<\/li>\n<li>Lead Management<\/li>\n<li>Email Marketing<\/li>\n<li>Engagement Studio<\/li>\n<li>Review Project<\/li>\n<\/ul>\n<p>\u200b<\/p>\n<p><strong>\u00bfPor qu\u00e9 hacer este curso? <\/strong><\/p>\n<p><span>Este curso te da una visi\u00f3n detallada de todas las capacidades de la herramienta. Ser\u00e1s capaz de crear y automatizar procesos de Marketing y aprovechar al m\u00e1ximo las funcionalidades de Account Engagement. Configurar\u00e1s elementos como scoring, grading, campa\u00f1as, env\u00edos, y crear\u00e1s informes que te permitir\u00e1n tomar decisiones basadas en datos.<\/span><\/p>\n<p>\u200b<\/p>\n<p><strong>\u00bfA qui\u00e9n va dirigido? <\/strong><\/p>\n<p><span>A todas aquellas personas que quieran adquirir autonom\u00eda en la gesti\u00f3n del Marketing Automation a trav\u00e9s de la herramienta de Marketing Cloud Account Engagement (antiguo Pardot). Si en tu empresa se usa esta herramienta, este curso es para ti. <\/span><\/p>\n<p><\/p>\n<p>\u200b<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Informaci\u00f3n del curso: Curso h\u00edbrido (en remoto o presencial) \u200bDuraci\u00f3n: 15 horas en 3 jornadas de 5 horas. Curso que te prepara para la Certificaci\u00f3n oficial de Salesforce Pardot Specialist. [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":0,"template":"","meta":{"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[],"class_list":["post-10273","tribe_events","type-tribe_events","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/tribe_events\/10273","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/users\/32"}],"version-history":[{"count":3,"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/tribe_events\/10273\/revisions"}],"predecessor-version":[{"id":10503,"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/tribe_events\/10273\/revisions\/10503"}],"wp:attachment":[{"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/media?parent=10273"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/tags?post=10273"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/www.cloudcoachers.com\/en\/wp-json\/wp\/v2\/tribe_events_cat?post=10273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}