Salesforce B2C Commerce

Introduction to Salesforce B2C Commerce

• Define Salesforce B2C Commerce
• POD & Realms
• SFCC Tools: BM, Log Center, Account Manager, Control Center…
• Merchant Tools & Administration

Storefront Organization

• Explain How Catalogs Work
• Create Categories
• Manage Products
• Manage Pricing and Inventory
• Configure Search Refinements

Search Marketing

• Manage Search Engine Optimization
• Implement Search and Sizing Strategies

Online Marketing

• Use Qualifiers
• Create Promotions
• Manage Campaigns
• Refine Campaigns

Consumer Experience

• Identify Content Management Basics
• Create and Manage Content Slots
• Build a Page Using Page Designer
• Einstein Recommenders

Ordering

• Orders
• Shipping Methods
• Payment Methods

Quick view

• View Reports & Dashboards
• A/B Test
• Data Model
• Jobs
• Scheduled Backups
• Extend Business Manager